3CR Radical Radio 855AM
Last Updated: 27 March 2026
About the Station
3CR Radical Radio 855AM is a Melbourne community radio station with an independent voice and close ties to grassroots movements. Volunteers run the station, and listeners support it, making it a key part of local broadcasting and engagement.
The Requirement
3CR needed a simple, low-cost item that could be shared easily with listeners, volunteers, and supporters. The goal was to keep the station visible in everyday spaces without relying on formal campaigns or structured distribution.
What They Ordered
They selected 2,000 custom vinyl stickers featuring the 3CR logo in a bold red-and-white design. The stickers were durable and easy to apply, making them suitable for both indoor and outdoor use. They were handed out at the station, events, and through ongoing supporter interactions.
Where They Ended Up
Supporters used the stickers in a variety of personal and public spaces:
- Laptops, phone cases, and personal gear
- Record cases and musical equipment
- Street poles, noticeboards, and shared spaces
Because the stickers were easy to carry and apply, they spread naturally through the community.
The Result
The stickers helped build consistent, organic visibility, with their team noticing:
- 3% boost in social media engagement, with recipients of the stickers posting a photo with their stickers and tagging 3CR
- Wide placement across both private and public spaces
Because they ordered in bulk, we were happy to give them a discount. By choosing a simple, shareable product, 3CR kept its branding visible in a way that fit its grassroots identity. The community, not formal campaigns, drove this effort.
Ready to Buy?
Stickers
