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Last Updated: 14 July 2026 This 3rd of November 2026 is the Melbourne Cup, where Australians gather to watch the most prestigious annual horse race. For corporate sponsors, this event is a great opportunity to give away merch and boost brand awareness. But choosing the right merch is as tricky as betting on a horse. […]
Closing a sale is just the beginning. The real value comes from keeping customers coming back. In this episode of The Merch Shortlist, Matt and Charles talk about the products they truly recommend to help you stay top-of-mind with customers after the sale. Our account managers deal with this topic all the time. They often […]
Last Updated: 6 July 2026 Key Points After years of managing big uniform orders, I’ve noticed that small mistakes at the start often turn into bigger problems later. Sizing is one of the most common issues. In this blog, I’ll share what happened when a client skipped proper staff size checks, the problems that followed, and why I now […]
Branded merchandise is one of the most effective and enjoyable ways to build a strong university brand. Whether you’re welcoming new students, running a club, or keeping your campus community involved, the right promotional products can leave a lasting impression. In this episode of The Merch Shortlist by Cubic Promote, hosts Matt and Woody share […]
Most B2B buyers are tired of seeing ads everywhere online. What they really need is a reason to remember your brand. In today’s podcast, Charles Liu, founder of Cubic Promote with more than 20 years in promotional products, talked with Jasmine Liu, the Chief Financial Officer, about offline marketing tools that still work for B2B […]
The end of the financial year is one of the busiest times in the office. It’s because we’ve got clients and government agencies looking for merch to spend their budget on. The 2025–26 financial year finishes on 30 June 2026, so many Australian organisations are now checking how much budget they have left before the […]
Key Points Attending industry events is a great way to generate new leads for clients. I’ve seen our account managers get much busier after every big event because they need to follow up and close deals. But how can you boost your marketing at these events without spending too much? That’s why we put together […]
Key Points White logos and small details often appear duller on black shirts because dark fabrics print differently than lighter apparel. Black shirts still dominate trade shows because they look professional, hide marks better, and suit most branding styles. Our team usually recommends bolder artwork, thicker fonts, and print samples before producing large dark-shirt apparel […]
Key Points The best job fair giveaways are practical products candidates use during and after events. We suggest choosing different merchandise for university fairs, graduate hiring, and trade recruitment expos. Our account managers recommend durable giveaway items instead of cheap products people quickly discard. If you’re hosting or sponsoring a job fair, you’ve probably wondered […]
Key Points Sending a useful item after policy sign-up helps reinforce trust and keeps your brand visible beyond the initial paperwork stage. Practical items like pens, document wallets, and USB drives work best because they fit into daily use and are more likely to be kept. Match items to the policy type to make packs […]
