All Posts By

charles liu

Charles Liu is the Founder and a recognised authority in the promotional products and uniforms industry in Australia. With over 19 years of experience, he has guided Cubic Promote to work with over 15,000 Australian organisations. His specialty is helping Aussie companies select the right products that stay within their budget. He also specialises in sourcing and assisting brands and government agencies in selecting corporate gifts for VIPs and high-profile clients. A regular contributor to industry blogs, Charles shares his expert insights on using branded merchandise to achieve business goals. Charles’s deep understanding of industry trends and strong supplier relationships make him a trusted figure in the sector, continually influencing the development of both products and uniforms that deliver tangible, measurable results.

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Ultimate Guide to Buying Custom Diaries in Bulk for Australian Organisations

Last Updated: 10 April 2026  Key Points: Custom diaries are practical items that keep your brand visible all year round through daily use. Choose the right type, layout, and branding to match your audience and improve long-term use. Order early, ideally between July and September, to get better prices and more branding options. Tangible promotional […]

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The Ultimate Guide to Promotional Mugs

Last Updated: 10 April 2026  Key Points: Promotional mugs are useful, long-lasting items that keep your brand seen every day at work, home, or events. Different mugs suit different uses, such as travel mugs for events, ceramic mugs for offices, and premium mugs for gifts. Choose the right mug based on your audience, budget, and […]

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From Giveaway to Social Buzz: How Promotional Products Can Drive User-Generated Content

Last Updated: 9 April 2026  Key Points: Promotional products can drive user-generated content by turning giveaways into shareable moments on social media. Items like tote bags, bottles, and tech accessories work best because they are practical, visible, and easy to post online. Set clear posting steps, use hashtags, and reward participation to increase reach, engagement, […]

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Our 4 Most Ordered Notebooks vs. 7 Brutal Tests – Let’s See Who Wins!

Last Updated:15 April 2026  Key Points: Recycled, Promotional, Moleskine, and Stone Paper were compared to show how each suits different business needs. Each notebook was tested across seven areas, including bending, tearing, scratching, water resistance, and ink performance. Stone Paper led in durability, Moleskine in flexibility, Promotional in bulk value, while Recycled for the best […]

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Bubble Blowers vs. Other Promotional Toys

Last Updated: 15 April 2026  Key Points: Bubble blowers are a fun, interactive giveaway that boosts engagement and makes your brand easy to remember at events. Kids and adults like them because they’re more fun, eye-catching, and easy to share than other toys, like stress balls or puzzles. We suggest you give them out at […]

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